Privacy Policy

Last updated: 4 September 2026

This Privacy Policy explains how Zed Software Solutions ("we", "us") collects, uses, and shares information when you play ShadowCube (the "Game"). We designed this policy to meet the requirements of the EU General Data Protection Regulation (GDPR) and the ePrivacy Directive, and it applies to players worldwide.

1. Who is responsible for your data

The data controller for the Game is Zed Software Solutions, contactable at shadowcube@imzed.dev. If we have appointed a Data Protection Officer or an EU representative (Art. 27 GDPR), their contact details are listed in the Contact section below.

2. Information we collect

Category	Examples
Device & technical data	Device model, OS version, language, IP address, advertising ID (IDFA/AAID), crash logs
Gameplay data	Progress, levels completed, in-game currency, achievements, session length
Purchase data	Products purchased, transaction ID, receipt data (processed by the app store and our payment provider — we do not see full card numbers)
Analytics & advertising identifiers	Randomized/pseudonymous IDs used for analytics and ad personalization
Support communications	Email address and message content if you contact us

3. How we use your information

• To operate the Game, save your progress, and provide customer support
• To process purchases and restore entitlements across devices
• To display and personalize advertising, and measure ad performance
• To analyze usage and improve gameplay, balance, and stability
• To detect fraud, cheating, and abuse, and to keep the Game secure
• To comply with legal obligations

4. Legal basis for processing (GDPR Art. 6)

• Contract — to provide the Game and process purchases
• Consent — for personalized advertising and non-essential analytics/tracking (you can withdraw consent at any time)
• Legitimate interest — for essential analytics, fraud prevention, and service security
• Legal obligation — for tax, accounting, and regulatory requirements

5. Third-party services

We use the following categories of third-party services, which may process data as independent controllers or on our behalf as processors:

• Advertising: Google AdMob and its partners, for showing and measuring in-game ads (rewarded video, interstitial)
• In-app purchases: Apple App Store / Google Play billing, and RevenueCat for subscription/entitlement management
• Analytics & crash reporting: to understand usage and diagnose crashes
• Cloud hosting: to store save data and backend services

Each provider has its own privacy policy governing how it handles data. Where these providers transfer data outside the European Economic Area, they rely on adequacy decisions or Standard Contractual Clauses (SCCs).

6. Advertising & consent management

If you are in the EEA, UK, or Switzerland, we show a consent prompt (via a Google-certified Consent Management Platform, TCF-compliant) before loading personalized ads or non-essential analytics/advertising SDKs. You can:

• Accept or reject personalized advertising
• Choose non-personalized ads instead
• Change your choice at any time from the Game's settings menu
• Reset your advertising identifier or opt out of ad tracking in your device's OS settings

7. Children's privacy

The Game is not directed at children under 16 (or the age of digital consent in your country). We do not knowingly collect personal data from children below this age without verified parental consent, and we do not serve personalized ads to users we know to be children. If you believe a child has provided us with personal data, contact us and we will delete it.

8. Data retention

We retain gameplay and account data for as long as your account is active, and purchase records for as long as required by tax and accounting law. Advertising and analytics identifiers are retained per each provider's own retention policy. You may request deletion at any time (see Section 9).

9. Your rights (GDPR)

If you are in the EEA/UK, you have the right to:

• Access the personal data we hold about you
• Correct inaccurate data
• Request erasure ("right to be forgotten")
• Restrict or object to processing
• Data portability
• Withdraw consent at any time, without affecting prior lawful processing
• Lodge a complaint with your local Data Protection Authority

To exercise any of these rights, contact us using the details below. We will respond within one month as required by Art. 12 GDPR.

10. International data transfers

Some of our service providers are located outside the EEA (e.g. the United States). Where this occurs, we ensure appropriate safeguards are in place, such as the EU-US Data Privacy Framework, Standard Contractual Clauses, or an adequacy decision.

11. Data security

We use reasonable technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is 100% secure.

12. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be notified in-game or via the app store listing before they take effect. Continued use of the Game after changes take effect constitutes acceptance.